The Ultimate Pinterest Marketing Guide

ultimate-pinterest-marketing-guideWould you like to know how to start marketing your business on Pinterest?

Maybe you’d like to learn some advanced Pinterest tricks, tips and strategies to get more traffic to your blog.

Or maybe you just wanna know what the heck it is. Well, you’ve arrive at the right page.

This guide will take you by the hand and show you what Pinterest it, how to get followers, how to get more traffic, the mistakes you should avoid, and some advanced strategies that bloggers and marketers are already using.

I couldn’t come up with all this stuff on my own, so I complied a list of articles from some of the bloggers who are already benefiting from Pinterest, to bring to you the Ultimate Pinterest Marketing Guide.

I’ve been using Pinterest for the past 3 weeks or so and I can tell you from my own experience that it does bring it traffic. The stats are real and the hype is real. So get on board, today.

Follow Me on Pinterest

What is Pinterest Anyway?

What’s With All the Interest in Pinterest?
Have you tried Pinterest yet? It’s one of the hottest things in social media right now. In fact, the online social pinboard is growing faster than Facebook when it was its size, with more than 7 million unique visitors in December.

Pinterest 101: a tutorial
Pinterest is a place for visual bookmarking that you share with others. It’s a great way to keep track of all those things you’ve been wanting to try, and a fabulous way to discover new and inspiring ideas!

Pinterest 101 :: How do I use Pinterest?
Several of you have asked what is Pinterest and how do you use it.  I thought I would write a Pinterest 101 post on how to use Pinterest.

Pinterest: A Beginner’s Guide
I thought it might be helpful to share what I’ve learned in an effort to make get started on it a little less daunting. There is a lot to cover, so let’s just get started.

Pinterest 101: Pin Like a Rockstar
Anyone else here a Pinterest junkie too? It’s such a simple idea, you wonder why no one invented this sooner – and once you start using it, you wonder how we ever lived without it.

Pinterest 101: Tutorial On The Social Network Taking The World By Storm
Pinterest is an Online pinboard that allows you to visually share the content you love with your friends, family and the world. It might sound pretty basic, but hundreds of thousands of people are completely addicted to this hot new Social Networking Site.

If You’re Looking To Get More Followers, Look here:

How To Get More Pinterest Followers
Many of you now want more followers! This article will give you some tips on how to do just that.

Pinterest: 43 Ways to Build Your Presence
If you are not over on Pinterest now, you need to get there. Having a lot of Pinterest followers isn’t really necessary for getting some exposure unlike Twitter or Facebook and at present, the links are do-follow. So plenty of good reasons to get over there and start pinning.

How To Get More Pinterest Followers [2]
The most popular question is, how can I get more followers on Pinterest. I have a very simple approach to Pinterest. Content and consistency.

How to Get More Pinterest Followers [3]
Although Pinterest is a relatively young social media website it is growing rapidly and for businesses wanting to catch more customers having a strong presence on Pinterest is vital.

Increase The Number of Followers on Pinterest
Like Twitter, Pinterest is preparing to start a social revolution based on a followship system that continues on the next level. Having many followers on Pinterest doesn’t just mean that you get authority on the site, but you also get more exposure for your online business and a dedicated active community on your side.

3 Easy Tips to Help Build Pinterest Followers
It’s no secret that Pinterest has taken over the social networking sphere. Recent studies show the site is generating more referral traffic to websites than LinkedIn, Google+, and YouTube combined.

13 Ways to Get More Pinterest Followers
So today, we’ll share a few techniques that can be effective for building up your Pinterest following.  Try applying a few of these ideas to your own Pinterest profile and watch your number of followers soar!

We All Want More Traffic. Check These Out:

Use Pinterest to Drive Massive Traffic to Your Blog
There’s no question that Pinterest is hot and getting hotter. Pinterest can drive huge amounts of traffic to your site… if you use it right. So let’s talk about how to do that.

How To Use Pinterest To Drive Traffic To Your Site
Studies have shown that Pinterest is a bigger traffic driver than Google+, even though Google+ has a lot more registered members. It’s mainly because Pinterest users are a lot more engaged.

Think “Pinnable” to Get Pinterest Traffic
In case that’s your first question, yes!  Pinterest is driving LOTS of traffic to sites all over the web. Here’s a screenshot of my traffic refers according to my JetPack stats for this past Sunday.

How Pinterest Can Help You Get More Blog Traffic
We all love to get more traffic to our blog, don’t we? And I’m always on the lookout for new and innovative ways to get more blog traffic.

Pinterest Top Five Most Repinned Items
Every day brings something new on Pinterest. But, some things take on a life of their own and just keep on keeping on.

Using Pinterest to Build Traffic
Pinterest is an image sharing social media website that exploded on the scene in 2011. And in 2012, it is quickly becoming a great traffic source for its users and those who’ve never even heard of it!

Pinterest Etiquette: The Do’s & Don’t Do’s

Social Networking for Business: Pinterest Etiquette
I want to start each post in my new “Social Network for Business: Etiquette” series with a quick one liner about why I am doing this: too many people in business (marketers, you are the #1 culprit) very obviously to users on the social networks, do not understand the medium they are working with.

The Marketer’s Guide to Pinterest Etiquette
I’ve been thinking about “Pinterest Etiquette” lately. To be candid, I’m not sure we really need a special set of rules for Pinterest. Wouldn’t the same manners that work on every other social site, work on this one? Still, a recent search on Twitter turned up these Pinterest tips…

Potential Pinterest Dangers and Proper Pinning Etiquette
Recently, however, I noticed a potential flaw with the site. While Pinterest makes it easy for users to credit images and link back to the original source, it’s also very easy not to. Proper pinning etiquette may not seem like an issue for some pinners, who, unfortunately, might believe that the Internet is a “free-for-all” of content.

A Couple Warnings About Marketing On Pinterest
However, like most ‘social networks‘ self-promotion is not encouraged.  It seems interesting we always see this disconnect between the stated intentions of the network, and the interpretation of those terms from the second wave of adopters.  Let’s consider a few issues that are key to Pinterest.

Photographers: Please Avoid Self-Promotion on Pinterest
Right now some of the most influential social photographers could seriously harm or even f*** up Pinterest.  The problem relates to Self-Promotion and Pinterest Etiquette.

Pinterest & The Law

Branding on Pinterest: How to Avoid Legal Liability
Last week, I suggested in my post that unless Pinterest addresses the legal issues inherent in its business model more responsibly, it cannot reach maturity as a social media website.

Pinterest’s Predicament: Legal Issues Prevent Social Media Maturity
Is Pinterest really growing up? Reading between the lines, Pinterest is claiming it does not understand copyright law, and it is waiting for others to teach it about the law.

Don’t mean to burst everyone’s bubble but…
P.I.N.T.E.R.E.S.T. – what does that spell?  Liability. Let me paint you a picture on this one:

Pinterest Info & Tips for Businesses & Non-Profits

Pinterest Marketing Tips for SEO, Traffic, and Online Reputation Management
Why Pinterest? One word – traffic. Shareaholic posted a study of referral traffic in January 2012 from more than 200,000 publishers with a combined total of over 260 million unique monthly visitors.

New Data: Pinterest Referring More Traffic Than LinkedIn, Reddit, Google+
Pinterest is the pretty new girl in school, getting all the attention, but it turns out this new face means business as well. According to Shareaholic’s findings (based on aggregated data from more than 200,000 publishers that reach more than 260 million unique monthly visitors each month) they have discovered that Pinterest drives more referral traffic than Google Plus, LinkedIn and YouTube combined.

Pinterest Drives More Traffic Than Google+, YouTube and LinkedIn Combined
Pinterestis social media’s rising star — and now has the traffic stats to prove it. The darling network of brides-to-be, fashionistas and budding bakers now beats YouTube, Reddit, Google+, LinkedIn and MySpace for percentage of total referral traffic in January, according to a Shareaholic study.

13 ‘Pinteresting’ Facts About Pinterest Users [INFOGRAPHIC]
It’s no secret that the Internet loves Pinterest. Now, most users are even spending more time, on average, pinning than they are on hanging out on Facebook. Here’s what you need to know about Pinterest user demographics. With an average of 1.36 million users daily, the social photo pinboard has taken the web by storm, and top online retailers are following suit.

Why and How All Bloggers Should Be Using Pinterest
Pinterest is a new-ish, free site/service/social network that lets you save (or “pin”) images that you like and save them all in one place. I’ve been playing with it for a couple weeks now and not only is it a lot of fun, but it’s potentially a great new social tool for bloggers and businesses to help you connect with people and drive traffic back to your blog or website.

12 ways to use Pinterest for your nonprofit
There is a new darling in the social media world and her name is Pinterest. A virtual, interactive bulletin board where individuals, businesses, and nonprofit organizations can pin their interests and drive traffic to their website.

10 Strategies for Non-Profits on Pinterest
Non-profits are utilizing Pinterest as an extension of their organizations, using photography, infographics and other visuals to show supporters more about their missions.

Cool Pinterest Marketing Tools & Ninja Tricks

56 Ways to Market Your Business on Pinterest
Pinterest is fast becoming a heavy hitting marketing tool for brands and businesses … like yours. Let’s take a quick look at why this is, and then we’ll get into 56 specific Pinterest tactics you can use to your own marketing advantage.

How to Master Pinterest for B2B Marketing
The biggest challenge for many B2B companies that want to use Pinterest as a marketing channelis a lack of visual content. By nature, many B2B companies are selling a product or service in an industry that most likely isn’t visual.

20 awesome tools which will have you ‘Pinteresting’ like a pro
Pinterest already offers users some great tools to help them get their accounts get noticed, including a Follow Button and Pin It button which can easily be installed on any website. But with such an active community, it’s no surprise that there are a ton of other interesting tools, apps, and sites which aim to enhance the Pinterest experience.

Pinning Down Pinterest
Social networking is redefining how people communicate, interact, network and share information. In a world where “liking” and tweeting have become second-nature, users now have a new outlet for expressing themselves: the pinboard.

Pinterest Marketing Tips & Tricks to Drive Targeted Traffic
Having little experience beyond personal playing around on it, my view was that Pinterest was shaping up to be a fun toy, but had little value for marketers. Of course, I love to be proven wrong when someone can bring the numbers to back up their experience with a new “toy.”

Pinterest and the 7 Handy Tricks
let me just take the easy route and show you 7 fabulously helpful tips I’ve found via Pinterest over the last few months. And do forgive me if it’s neither pithy, nor witty, nor anything but sharing.

Best Pinterest Tips and Tricks – Creative Uses For Pinterest
Who DOESN’T love Pinterest? Seriously, it has got to be one of the best new social media and bookmarking products in recent years. With a seemingly simple idea (use a picture as a webpage bookmark and share it with your friends) this has become a wild phenomenon!

Tips And Tricks Using Pinterest Technology
There are many businesses that are already using this bookmarking site. It is rated among the top ten of the social sites considering the active population. The number of people who are using the site is constantly growing.

10 Tips for Using Pinterest Well
As someone who has been avidly using Pinterest for about 6 months, I can honestly say it has greatly impacted my internet consumption, creativity and blog content.

Now that you have everything you need to know about Pinterest, go and market your business on Pinterest!

Oh, and please add your best Pinterest marketing tips and links in the comments…

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Comments

  1. says

    A comprehensive post Hector! Thanks for sharing. Founf you on Pinterest via this post and re-pin this on my “Pinterest on Pinterest” board . Will browsed through but will read more of it (in details) later.
    A couple of quick reminders, in my humble opinion:
    1. make sure to link back to the original source and not just to Google. I’ve seen far too many pins that don’t credit and link back to the source. Not good.
    2. It’s a social network – be social – comment, like, re-pin and develop connections and relationships as well.
    3. Enjoy it personally, not just for marketing purposes :) Don’t post way too much for the sake of marketing – it can get annoying to others who are there for personal reasons and not for biz ;)
    Aloha, Liza

  2. Alica Cleland says

    Looks so comprehensive. I’ve heard so much about Pinterest… I would really be glad to navigate that site. Thanks for sharing!

  3. says

    Bookmark worthy for sure, Hector!

    Though I’ve heard that Pinterest might be getting into legal soup… I’ve only been pinning and repinning either public domain stuff or stuff that I have the right to use just to be safe.

    But… I have a feeling I can spend days just reading this guide. lol.

  4. says

    Hector the list is quite long. And I must say, I need to read more of them. I just got an invitation from Pinterest and have been amazed at how others seemed to to tell good stories about it. So, I have to try it myself. Thanks for the heads up!

    Spatch Merlin
    How to Blog

  5. says

    The stats are real and the hype is real. So plenty of good reasons to get over there and start pinning. I have a very simple approach to Pinterest. It is rated among the top ten of the social sites considering the active population. The number of people who are using the site is constantly growing. make sure to link back to the original source and not just to Google. I just got an invitation from Pinterest and have been amazed at how others seemed to to tell good stories about it. I plan to go over them all and make notes.Anyway, once a again a great post and worth a bookmark and from me thank you.

  6. says

    Wooow, a wonderful post that collectes everything we want to learn about Printerest. Thanks for the share, I’ve just voted this post. It will take so much time to learn all. Let’s start.

  7. says

    you no they have a phrase, water above head. the information you gave regarding pint-erst is some thing like that. exceedingly overwhelming.

  8. says

    Thanks for putting this together, Hector! This really is the Ultimate Pinterest Marketing guide! Pinning, bookmarking, sharing! :)

    Thanks,
    Stacy

  9. says

    Good resources here – I think the most interesting thing about Pinterest is the demographic, and whether it’s worth integrating into your overall online marketing strategy or not… it looks right now like it’s mostly women.

  10. says

    Thanks for every other informative web site. Where else may just I am getting that type
    of information written in such a perfect means?

    I’ve a project that I’m simply now operating on, and I have been at the look out for such information.

  11. says

    Hector, dare I ask how long it took you to compile this post? Amazing level of detail and one that needs a good day dedicating to it! I have book marked this as we want to improve our Pinterest traffic to our site and I can see from the half a dozen or so articles I have opened there is alot of extremely useful info here. A massive thank you for what clearly is so much work!

  12. says

    I love the post. Long article but full of informative about Pinterest. This is very much interesting topic as we know Pinterest is the 3rd social networking site today.
    thanks for the share.

  13. says

    Hi! I could have sworn I’ve visited your blog before but after going through a few of the posts I realized it’s new to me. Regardless, I’m definitely happy I stumbled upon it and I’ll be book-marking it and checking back regularly!

  14. says

    I am bookmarking this page to read later, but looks like a fountain of information. I need to crawl up the perverbial butt of pinterest! Thanks.